Over the past few weeks, the City of Paducah has worked with the National Research Center, Inc. (NRC) to administer the National Citizen Survey to gather feedback from citizens about city services, civic participation, characteristics of Paducah, and various community topics.
The process involved the mailing in May of surveys to 1500 randomly-selected Paducah households. A new feature offered by the NRC is an opt-in web survey to collect additional community responses. Until June 20, community members who did not receive a mailed survey are encouraged to complete the survey online.
Public Information Officer Pam Spencer says, “This opt-in web survey is a valuable new addition to the process since it provides an opportunity for citizens who didn’t receive the mail survey to provide the City of Paducah input regarding government services and community values.”
Spencer adds, “Please share the web link with your Paducah friends and family members. This survey will help Paducah’s elected officials, city manager, and staff understand the needs and values of our community which in turn will be critical as we allocate resources, develop projects, and plan for the future.”
Once the opt-in survey results are collected, the NRC will make comparisons to the dataset for the scientifically-based, randomly-selected households. After a thorough analysis, the NRC either will recommend combining the datasets or keeping them separate.
The City of Paducah has contracted to use the National Citizen Survey through the National Research Center, Inc. (NRC) to gather feedback from citizens about city services, civic participation, characteristics of Paducah, and various community topics. The International City/County Management Association (ICMA) and the NRC developed the survey.
The multiple-choice survey, which takes about 15 minutes to complete, measures a community’s livability by asking questions about safety, mobility, natural environment, the built environment, economy, recreation and wellness, education and enrichment, and community engagement.
There are five pages of questions asking citizens to rate various city services and community livability topics. Citizens will be asked to respond to questions including what is their overall feeling of safety in Paducah, how often they do certain activities such as attend a local public meeting or visit a neighborhood park, and how do they feel about Paducah as a place to live, work, and visit.
The majority of the survey is standard so that cities can benchmark and compare their results directly to other cities. However, each city that uses the survey is allowed nearly a page of customized questions. For this survey, Paducah is asking custom questions relating to storm water, sidewalks, and the importance of specific neighborhood qualities and features.
Over the past few weeks, the NRC and the City have worked to finalize the survey instrument. Also during that time, the NRC compiled the sampling list of 1500 randomly selected Paducah households. Each of the selected households will receive a pre-notification postcard and then two mailings of the survey to encourage its completion. Once a household receives the survey, the adult in the household who most recently had a birthday is asked to complete it. This is an unbiased way of selecting the survey participant allowing the results to be representative of the community.
Pre-notification postcards have been mailed to the 1500 randomly selected Paducah households with the first mailing of the survey scheduled for the week of May 7. A second mailing of the survey will occur in the middle of May. Individual answers are anonymous. The compiled statistical survey results will be shared with the public late this summer.
If you have a question, contact Public Information Officer Pam Spencer or 270-444-8669.